Articles about Advertising







Single Sheet Printing’s Hype on Holiday Season
Indeed, Christmas season is over and now its time to celebrate the coming of a new year. Bid 2005 a melancholic goodbye yet welcome 2006 warmly. Time to bury the hatchet and start anew. Time to stop and recall all the good things that have happened t [more]



Folder Printing: Neat-freak’s Remedy
Every time I open the door and an eyesore was hit by my probing eyes, I get pretty upset. Messy house can never treat an exhausted body and mind. Instead, it triggers an outrage. Whenever I am in a messy room, I cannot concentrate. I feel agitated an [more]



Postcard Printing for the New Year Celebration!
Nevertheless, what makes New Year celebration more meaningful are the greetings that we receive from our family and friends. Enhancing family and friendship ties is a good way of starting the right. This is also true to business acquaintances and bus [more]



Profiles of the Powerful: Advertising Exec Dudley Fitzpatrick
In a sense, the entrance to SFGT is a window into the person who leads the company, Dudley Fitzpatrick, CEO. Open the big front door of the old town house on Walnut Street and the first thing you notice is three old stone steps. Couldn't they afford [more]



How To Advertise And Build Brand-Name For A Product Online
According to the research of authors Al Ries & Laura Ries, there are 22 immutable laws of branding to build a product into world-class brand. However, one of the laws that’s always right to any products is “The Law of Advertising”. T [more]



Profiles of the Powerful: Advertising Exec Steve Grasse
After ten minutes with Ed Tettemer in the offices of the agency he founded with partner, Steve Red, you begin to understand the agency's passion for excellence. After an hour with Ed, you begin to understand the intensity of his personal passion. You [more]



Deciphering Marketing Lingo for Small Business Owners
Maybe you've heard these different marketing terms, maybe you haven't. Either way, let me help to clarify the difference between them, because you should have all three if you want to market successfully. And knowing what they are may be your first s [more]



Print Advertising: Knowing What To Put In Your Ads
So you've decided to run a print ad in your local newspaper. The paper may have even told you they could produce the artwork for you if you just tell them what should be in the ad. Problem is, you're not sure what should be in the ad. Th [more]



What Does Your Logo Color Say About Your Business?
And not only your logo, but also your website, your brochure, your business cards and any of your marketing materials for that matter. Yes, colors do matter They communicate feelings and emotions. They represent ideas and th [more]



A Guide To Advertising In The Media
The media is a powerful thing -- the average person spends an enormous amount of their life consuming it in one form or another, and will spend a significant percentage of that time looking at, listening to or watching advertisements. If you want to [more]


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